Tuesday, September 29, 2009

Show Preparation Tips

I've just come up for air after a few hours at the torch preparing last minute beads I need to fill out my jewelry inventory, and happened on this very timely post by Heather Powers at Art Bead Scene. Heather has some great advice not just about how much inventory to take to your holiday shows, but what kind of inventory. It makes a difference. Interestingly I have been struggling to achieve a balanced inventory for some time now, and usually forget to include enough items in the lower price points, focusing instead on what she calls the "show stopper" pieces. I guess I've been lucky since quite of my "show stopper" pieces have sold lately, but that means I need to make more.

Sometimes as we grow and experiment with the latest techniques in bead making it's easy to forget the rapture (ok, maybe that's too strong a word) that a casual glass admirer can feel for something very small and simple. A nice bit of color, some shiny silver, and wow, it's a pair of earrings that your customer just knows that her sister in law would love for her birthday. That's the kind of jewelry I need to make more of for some of my shows. Forget the fancy stringer work, the razor cuts, and the inside-out imploded vessel dots (just making that up) - let the glass do the talking and be admired for the wonderful beacon of light that it is.

2 comments:

rosebud101 said...

Inventory is hard to choose! Looks like you've got some beautiful items!

Patty said...

Thank you, Mallory. Yeah, even the simple things like how to display stuff, what to display (and what not to display), and all that are not actually simple. I downloaded a great eBook recently called, "Ultimate Guide to
Your Profitable Jewelry Booth"
by Rena Klingenberg. Lots of good stuff in there from A to Z.

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